The automotive industry is shifting fast. Electrification, digital retailing and changing buyer expectations mean dealers and brands can’t rely on old playbooks. We help OEMs, dealer groups and service providers generate leads, build loyalty and increase sales with marketing strategies designed for measurable performance.
Automotive Marketing
How We Help
Automotive marketing requires specialized skills and technology. We bring the tools, data and strategies that connect campaigns to showrooms and service lanes.
| Business Challenges | Our Solutions |
| Generating qualified sales leads in highly competitive markets | VIN-level PPC and dynamic inventory advertising |
| Retaining customers in fixed operations and service lanes | Fixed operations marketing campaigns and service retention strategies |
| Adapting to digital-first buyer journeys | Dealer SEO and online reputation management |
| Measuring ROI across sales and service channels | Paid search and social campaigns for high-intent buyers |
| Maintaining visibility for inventory and offers | CRM-integrated dashboards linking media spend to sales and ROs |
Mitsubishi Motors Canada
Performance Media & Content Strategy
How we helped Mitsubishi Motors Canada appeal to Reddit audiences, with platform-native content.
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Mitsubishi Motors Canada
Performance Media & Creative
How we helped Mitsubishi Motors change the minds of Canadians.
View
Mitsubishi Motors Canada
Performance Media & Content Strategy
How we helped Mitsubishi Motors Canada appeal to Reddit audiences, with platform-native content.
ViewCore Services
Insights
Turn research into action with audience insights, competitive intelligence, market insights and technology assessments.
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Strategy
Make informed brand, GTM, creative and media decisions, aligned to measurable business outcomes.
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Creative Services
Bring your brand to life with design, video, performance creative and digital experiences.
Explore Creative Services
Performance Media
Connect with the right audiences through paid search, SEO, social, programmatic and more.
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Data & Measurement
Improve ROI with predictive analytics, CRO testing, dashboards and AI-driven forecasting.
Explore Data & Measurement
FAQs
How can car dealerships generate more ready-to-buy leads?
Use VIN-level ads, optimized Google listings, and fast mobile pages. Make it simple for buyers to view inventory, get pricing, and book test drives.
What keeps service bays full year-round?
Local SEO for service keywords, paid offers, and reminders tied to mileage or warranty keep maintenance appointments steady.
How do we prove marketing ROI across sales and service?
Connect every click to sales and ROs through CRM and DMS tracking. This is Humanology in action — where human insight and technology combine to make marketing measurable end-to-end.